How It Works

See how FlexRoller automates product fronting in a multitude of store environments

Graphic & Video

FlexRoller automates product fronting in all store environments.

See where FlexRoller works in your store!

Where It Works

Walk-In Cooler

  • Applicable Solutions

    Layover Shelf

    The Layover FlexRoller sits on top of the existing substrate shelf (4-6 degree angle required). The Layover is produced to the exact size needed to fully optimize the usable shelf space.

Reach-In Cooler

  • Applicable Solutions

    Gondola Shelf

    The Gondola FlexRoller integrates rollers within a gondola frame and is designed to replace the existing flat shelf. The gondola frame creates the perfect angle for fronting and is produced to fit your gondola uprights.

  • Applicable Solutions

    Riser Shelf

    The Riser FlexRoller sits on top of the existing flat substrate shelving and includes a support leg to create the necessary angle for optimal fronting.

  • Applicable Solutions

    Pull-Out Shelf

    The Pull-Out FlexRoller allows the roller tray of the shelf to extend out like a drawer, which is ideal for back loading product lanes in tight vertical spaces. The tray extends with the release of handle brakes located underneath the FlexRoller tray, and is easily returned to original position when fully stocked.

Center Store

  • Applicable Solutions

    Pull-Out Shelf

    The Pull-Out FlexRoller allows the roller tray of the shelf to extend out like a drawer, which is ideal for back loading product lanes in tight vertical spaces. The tray extends with the release of handle brakes located underneath the FlexRoller tray, and is easily returned to original position when fully stocked.

  • Applicable Solutions

    Gondola Shelf

    The Gondola FlexRoller integrates rollers within a gondola frame and is designed to replace the existing flat shelf. The gondola frame creates the perfect angle for fronting and is produced to fit your gondola uprights.

  • Applicable Solutions

    Riser Shelf

    The Riser FlexRoller sits on top of the existing flat substrate shelving and includes a support leg to create the necessary angle for optimal fronting.

Customization

Bruegmann’s manufacturing capabilities allow FlexRoller to be incorporated into custom projects.

We’re happy to work on a custom solution for you!

  • Bruegmann boasts multiple company-owned production facilities across three continents
  • Create a branding destination with Bruegmann signage and fronting solutions
  • Customize a merchandising display incorporating FlexRoller into any size and retail environment

All our products are fully customizable.

We also carry several FlexRoller sizes in inventory.

FlexRoller Types

Layover Shelf

The Layover FlexRoller sits on top of the existing substrate shelf (4-6 degree angle required). The Layover is produced to the exact size needed to fully optimize the usable shelf space.

Applications: Walk-In Cooler

Get A Quote Photos & Video Installation Video

Gondola Shelf

The Gondola FlexRoller integrates rollers within a gondola frame and is designed to replace the existing flat shelf. The gondola frame creates the perfect angle for fronting and is produced to fit your gondola uprights.

Applications: Center Store, Reach-In Cooler

Get A Quote Photos & Video

Riser Shelf

The Riser FlexRoller sits on top of the existing flat substrate shelving and includes a support leg to create the necessary angle for optimal fronting.

Applications: Reach-In Cooler, Center Store, Beer Cave

Get A Quote Photos & Video

Pullout Shelf

The Pull-Out FlexRoller allows the roller tray of the shelf to extend out like a drawer, which is ideal for back loading product lanes in tight vertical spaces. The tray extends with the release of handle brakes located underneath the FlexRoller tray, and is easily returned to original position when fully stocked.

Applications: Center Store, Reach-In Cooler

Get A Quote Photos & Video