Why FlexRoller?

Automatic fronting increases sales and improves operational efficiencies while enhancing the customer shopping experience

Which would you rather shop?


With a 5-year warranty, FlexRoller is a solution that lasts for years. Glides rapidly deteriorate needing replacement time and time again.

See the benefits that make FlexRoller the leading gravity-feed fronting system on the market today.

FlexRoller Advantages

Validated Sales Lift
  • Proven sales increase of 8% due to consistent product visibility.
Eliminate Manual Fronting
  • Boost operational efficiencies by eliminating the need for employees to organize shelves throughout the day.
Gain Facings
  • Gain up to 20 facings in a 10-door set by utilizing adjustable dividers, thus maximizing the horizontal space efficiency.
Faster Restocking Time
  • With products continuously fronted, out of stocks can be immediately identified and replenished with reduced touches.
  • Can be utilized and customized to front products in all retail environment.
Planogram Flexibility
  • Dividers can be adjusted to automatically front all products sizes and packaging types.
No Risk Investment
  • With a 5-year warranty, FlexRoller is a solution that will front products for years to come.

From single-owned convenience stores to supermarket chains, we make FlexRoller to work for everyone – retailers big and small.

See why our customers have installed FlexRoller in over 75,000 stores worldwide.

Case Studies

  • Major C-Store Chain Before & After FlexRoller Study

    The results are significant! Click to see the full study